Breakfast Seminar: Social Media: Getting Started with Social Media – Lessons from the Frontlines

Social media is a fast, efficient and relatively inexpensive way to get your message directly to an audience, but the variety of available tools can be intimidating. Blogs, podcasts, online video and social networks each present intriguing opportunities for audience engagement, but one size doesn't fit all.

Successful social media strategies start with defining strategic objectives and then selecting the appropriate mix of tools to achieve them. In this session, successful social media practitioners share their secrets for getting initiatives off the ground and pointed in the right direction.

Moderator:

• Debi Kleiman, Vice President, Product Marketing, Communispace

Speakers:

• Perry Allison, Vice President, SocialMarketing Innovation, EONS.com
  
• Brian Halligan, co-founder and CEO, HubSpot
• Pam Johnston, Vice President, Member Experience Gather
• Dan Kennedy, Assistant Professor, Northeastern University School of Journalism; blogger, Media Nation, http://medianation.blogspot.com

Social Media Cluster Sponsors:

 

 

 

sohrab ahadian Tim Allik Perry Allison Kay Corry Aubrey Gordon Aymar Chris Barnes Scott Bauman Bill Bentley Sunil Bhatia Barbara Bix Bill Bliss Geoffrey Bock Michael Cavaretta Tara Cousineau Ellen Cowan Caroline Dangson Caroline Dangson Sherri Dorfman Kristin Failla Allison Flett Vanessa Fox Connie French Annmarie Galli John Geary Andrea Giles Paul Gillin Michael Gilronan Peter Graham Jackie Gaulin Gualin Kathleen Hagan Brian Halligan adam hoffman Tom Hopcroft Heather Johnson Pam Johnston David Karofsky Kristen Keane jennifer keefe Dan Kennedy Manal Khan Debi Kleiman Roz Landman Tony Leonardo Mark Levitt Beth Lindstrom David Lurie Scott Macmillan Shawn Mahoney Ed Mallen John Maver Deborah McConchie John McCullough Tom McGovern Ian McGuinness Brad Meehan Theresa Mock Elizabeth Moise Peter Moldave Linda Natansohn Kathleen O'Donnell Mark Pacelle Sara Pacelle Mark Parent Tony Parham Chris Penn Cappy Popp Patrick Rafter Vanessa Ranieri Omar Roca Garth Rose Peter Schmidt Steve Schmidt Richard Shaheen Douglas Sharpe Sharpe Melanie Stachowiak Ruth Stillman Ronald Stolte Alexandra Strong Jennifer Sykes Karen Travers Jean Tufts Andrew Updegrove Sadalit Van Buren David Vellante George Veth Gus Weber Arthur Williams Jessica Wolfe, PhD

Thursday, January 22, 2009 from 8:00 AM - 10:00 AM (ET)

Add to my calendar

Communispace
100 Talcott Avenue
Watertown, MA 02472

Other Maps:

Yahoo | Mapquest | Microsoft

Mass Technology Leadership Council

ATTENTION STUDENT ENTREPRENEURS: If you are a student interested in attending our events and would like financial assistance, scholarships are available through www.stayinma.com.

	View other Mass Technology Leadership Council events
	Contact the Host
	Subscribe to receive notifications of future events by this host View XML Feed Subscribe to RSS Feed Subscribe to Atom Feed Add to Google Add to My Yahoo! Add to My AOL Add to My MSN