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Breakfast Seminar: Social Media: Getting Started with Social Media – Lessons from the Frontlines

Thursday, January 22, 2009 from 8:00 AM to 10:00 AM (ET)

Watertown, MA

Breakfast Seminar: Media: Getting Started with Social...

Ticket Information

Ticket Type Sales End Price Fee Quantity
Member Ended $40.00 $0.00
Non-Member Ended $80.00 $0.00
Global/Event Sponsor Ended $0.00 $0.00

Event Details

Social media is a fast, efficient and relatively inexpensive way to get your message directly to an audience, but the variety of available tools can be intimidating. Blogs, podcasts, online video and social networks each present intriguing opportunities for audience engagement, but one size doesn't fit all.

Successful social media strategies start with defining strategic objectives and then selecting the appropriate mix of tools to achieve them. In this session, successful social media practitioners share their secrets for getting initiatives off the ground and pointed in the right direction.

Moderator:

  • Debi Kleiman, Vice President, Product Marketing, Communispace

Speakers:

  • Perry Allison, Vice President, SocialMarketing Innovation, EONS.com
  • Brian Halligan, co-founder and CEO, HubSpot
  • Pam Johnston, Vice President, Member Experience Gather
  • Dan Kennedy, Assistant Professor, Northeastern University School of Journalism; blogger, Media Nation, http://medianation.blogspot.com

Social Media Cluster Sponsors:

 

 

 

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When & Where



Communispace
100 Talcott Avenue
Watertown, MA 02472

Thursday, January 22, 2009 from 8:00 AM to 10:00 AM (ET)


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Hosted By

Mass Technology Leadership Council